You need to take emerging technology seriously.

Think that virtual reality, artificial intelligence, and smart homes are things of the future? Think again.

Marketing Blog Jan. 31, 2019 Think that virtual reality, artificial intelligence, and smart homes are things of the future?   Think again. Emerging technology is already here and gaining steam. At this point, your company needs to start taking notice.   Here are 10 stats that show how emerging technology is already changing businesses and the world of marketing:   10 Stats to Know About Emerging Technology in 2020 Augmented and Virtual Reality The AR/VR market is currently estimated at $1.6 billion (IDC) In 2019, 42.9 million people in the US used a VR product, and 68.7 million people used an AR once monthly. (eMarketer) Seven in ten media planners want to add AR to their strategies in the future. (Vibrant Media) Artificial Intelligence Over 37% of organizations have implemented artificial intelligence in some form. The number of industries that have implemented it has grown by 270% since 2015 (Gartner) In a 2019 ranking of the top 10 emerging technologies, the World Economic Forum noted, "social robots" as number two. (World Economic Forum) An estimated 80% of emerging technologies will involve AI by 2021 (Gartner) Smart Devices and Voice Technology Digital voice ecommerce is expected to triple to an $80 billion industry by 2023. (Juniper Research) Millennials are the biggest voice assistant audience, but usage is growing across age groups. (eMarketer) 55% of internet users already own some type of smart device. (Fluent) The average cost of a smart-home device is expected to drop by 52% by 2023 (Juniper Research) Want to learn more about emerging technology and how brands are leveraging it? Click here to read this article in full, or check out these posts: Artificial Intelligence in Marketing: Early Applications The Ultimate Guide to Virtual Reality 13 Best Smarthome Devices & Systems of 2020 Not interested in technology? Check out today's blog posts below. Have a great weekend. Pamela Bump, HubSpot Marketing Blog Today on the Marketing Blog The 60 Best Free Online Courses For Whatever You Want to Learn Discover 60 of the best free online business courses on everything from content marketing to social media and selling. Read more A Step-by-Step Guide to Creating a Website Interested in creating your own website? Check out this step-by-step guide and learn how. Read more What to Double Check Before You Launch Your Website Launching a new website? Make sure to go through this checklist to make sure it will look and run great for future visitors. Read more How to Understand and Calculate Statistical Significance [Template] Need to determine if two types of data -- such as a landing page stats and social media analytics -- relate to each other on a significant level? Here's a guide and downloadable template. Read more HubSpot, 25 1st St., Cambridge, MA 02141, USA, 888-482-7768 Unsubscribe Manage preferences