A Reminder - National Child Heatstroke Prevention Campaign Starts July 1, 2020

National Child Heatstroke Prevention campaign starts July 1, 2020 Heatstroke is one of the leading causes of vehicular not-in-traffic non-crash-related deaths for children under 14. In fact, each year, an average of 39 children have died from heatstroke since 1998. Sadly, these are the current statistics: - Child vehicular heatstroke fatalities in 2020 = 2 - Child vehicular heatstroke fatalities in 2019 = 52 - Child vehicular heatstroke fatalities in 2018 = 53 Yet, this tragedy is 100% preventable. While it seems like an impossible mistake to make, every parent or caregiver can potentially become distracted, and distractions often fuel this devastating situation. No one is immune. We each have a role to play to help keep our kids safe. Help us share life-saving tips and resources with as many people as we can. Take Action. Act Fast. Save a Life.  Click here to get your Heatstroke Prevention Toolkit.  On behalf of the NHTSA team, thanks for your proactive support in child heatstroke prevention.

---

TSM is NHTSA's one-stop-shop for the latest highway traffic safety communications news, campaign materials, and marketing techniques. Let us know your thoughts and ideas at Feedback-TSM@dot.gov. If you have questions or problems with the subscription service, or you wish to unsubscribe, please contact subscriberhelp.govdelivery.com.

---

This service is provided to you sajanram.shrestha@blogger.com at no charge by National Highway Traffic Safety Administration (NHTSA) · 1200 New Jersey Avenue, SE · Washington, DC 20590 · 888-327-4236